Nivea Be FAIR. Be FIRM. Be FABULOUS Campaign

As the experts in underarms, NIVEA once again introduces another solution to address every woman’s concern with the appearance of their underarms (dull and losing its firmness) – NIVEA Extra White & Firm Q10. Formulated with the firming agent Q10 of 97% purity, NIVEA Extra White & Firm Q10 is the first deodorant in the market that tackles saggy underarms, while leaving the skin fairer and smoother.

“At NIVEA, we believe that beauty is more than just skin deep, it is important for every woman to express fair, firm and fabulous internally too. Today, NIVEA had organized a Women Empowerment charity event to empower women to voice out their opinions and beliefs, and to BE FAIR. BE FIRM. BE FABULOUS; both externally and internally.” said Mr. Ng Hock Guan

Mr. Ng Hock Guan, along with the 3 personalities had unveiled the “Voice of Women” wall.

 

NIVEA had organised the BE FAIR. BE FIRM. BE FABULOUS. Campaign. The campaign is a Women Empowerment charity event, serves as an excellent platform which aims to empower women to voice out their opinions and beliefs confidently, and to BE FAIR. BE FIRM. BE FABULOUS; both internally and externally.

The media and consumers were welcomed to pose for a photo in front of a photo wall, while holding a statement board with their personalized message about Women Empowerment. The photos taken were uploaded into social media with #FairFirmFabulous. These photos shared across the social media will also have the ability to empower other women too. 

 

Upon completion of the challenge, consumers or the media proceeded to peel-off 1 puzzle piece from the “Voices of Women” wall. Beneath the puzzle pieces, an amount of RM20,000 which will be donated to women empowerment charity organizations.

  

Consumers can participate in the Women Empowerment campaign app by scanning the QR code behind the puzzle piece or logging in to apps.facebook.com/fairfirmfabulous. For each participation, NIVEA will be donating RM5 to Women Empowerment charity. 3 participants with the most empowering message will stand a chance to win attractive prizes worth more than RM3,000.

We were then served with light refreshment at Delicious! That's my portion for that evening. 

NIVEA Extra White & Firm Q10 is available in 25ml roll-on bottle at RM4.90 (West & East Malaysia) and 50ml roll-on bottle at RM9.80 (West & East Malaysia). NIVEA Extra White & Firm Q10 is also available in all leading stores and pharmacies nationwide. For more information about NIVEA Extra White & Firm Q10, please visit www.NIVEA.com.my and its official Facebook page, www.facebook.com/myNIVEA.